April events of interest
The Atlanta chapters of the AIGA and PDMA are hosting events in the very near future that may be of interest to IDSA members.
Mark Speece - "WHAT’S IN A NAME?
How to win at the product name game."
Hosted by the Product Design Management Association, Atlanta
"Join [PDMA] on April 17, 2008 at Georgia Tech College of Management, to learn more about the naming process Fortune 500 companies use to name products, services, or companies.
As cofounder and naming director of 800 Degrees, an Atlanta-based brand consultancy, Mark Speece will cast some light on the steps to take and the obstacles to overcome in the name process. His explanation will provide both an insight into “how the big guys do it” and practical, usable information that should make your next naming project a bit less daunting."
When: Thursday, April 17, 2008, 5:30 PM (EDT)
Where: Georgia Tech College of Management (Atlanta,GA)
Cost: PDMA Members: $20, Non-members: $25, Students (with valid ID): $10 (PDMA membership is free, see website)
Registration: Register now with PDMA Atlanta.
For details regarding PDMA Atlanta and this presentation visit the PDMA Atlanta website.
Stefan Sagmeister - "Things I Have Learned In My Life So Far"
"Join [PDMA] on April 17, 2008 at Georgia Tech College of Management, to learn more about the naming process Fortune 500 companies use to name products, services, or companies.
As cofounder and naming director of 800 Degrees, an Atlanta-based brand consultancy, Mark Speece will cast some light on the steps to take and the obstacles to overcome in the name process. His explanation will provide both an insight into “how the big guys do it” and practical, usable information that should make your next naming project a bit less daunting."
When: Thursday, April 17, 2008, 5:30 PM (EDT)
Where: Georgia Tech College of Management (Atlanta,GA)
Cost: PDMA Members: $20, Non-members: $25, Students (with valid ID): $10 (PDMA membership is free, see website)
Registration: Register now with PDMA Atlanta.
For details regarding PDMA Atlanta and this presentation visit the PDMA Atlanta website.
Stefan Sagmeister - "Things I Have Learned In My Life So Far"
hosted by AIGA Atlanta
"Astonishingly, Stefan Sagmeister has only learned twenty or so things in his life so far. But he did manage to publish these personal maxims all over the world, in spaces normally occupied by advertisements and promotions: as billboards, projections, light-boxes, magazine spreads, annual report covers, fashion brochures, and, recently, as giant inflatable monkeys. In this presentation Sagmeister throws his diary, a lot of design, and a little art together with a pinch of psychology and a dash of happiness into a blender and pushes the button."
When: April 23, 2008, 6:00 PM (EDT)
Where: Zoo Atlanta: The Coca Cola World Studio (Atlanta,GA)
Cost: AIGA Members: $20 / AIGA Student: $15, Non-Members: $40
Registration: Register now with AIGA Atlanta.
For details regarding AIGA Atlanta and this presentation visit the AIGA Atlanta website.
"Astonishingly, Stefan Sagmeister has only learned twenty or so things in his life so far. But he did manage to publish these personal maxims all over the world, in spaces normally occupied by advertisements and promotions: as billboards, projections, light-boxes, magazine spreads, annual report covers, fashion brochures, and, recently, as giant inflatable monkeys. In this presentation Sagmeister throws his diary, a lot of design, and a little art together with a pinch of psychology and a dash of happiness into a blender and pushes the button."
When: April 23, 2008, 6:00 PM (EDT)
Where: Zoo Atlanta: The Coca Cola World Studio (Atlanta,GA)
Cost: AIGA Members: $20 / AIGA Student: $15, Non-Members: $40
Registration: Register now with AIGA Atlanta.
For details regarding AIGA Atlanta and this presentation visit the AIGA Atlanta website.
Labels: event
posted by Chris Arnold at 11:53 AM
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