And the Winner is... (2nd Edition)

Results of the 2nd "Charrette de 24 Heures"
presented by IDSA Atlanta

IDSA Atlanta would like to thank the people who made this event possible; to the students (26 of whom participated above and beyond academic demands and busy schedules) who worked tirelessly, making every minute count, and to our distinguished judges who served with great enthusiasm, many thanks.

The judges have reviewed the entries and here are the results:

1st Place: "Wii Care" - "...a Wii console add-on that helps elderly and retired people stay connected and active in their communities." by Jerome Tave, Connor McGlauflin, Matt Morgan, Nick Difeliciantonio, Darby Thomas (Savanna College of Art and Design)

Project Blog: jerometave.wordpress.com
Project video: "Wii Care" [YouTube]

Honorable Mention: "Shall Wii Dance" - "[A Wii console based] device that reduces the chance of having Alzheimer's Disease among elderly by providing them with both physical and mental exercise opportunities." by Yun Jung, Jae Gu (Georgia Institute of Technology)

Project Submission: Shall Wii Dance [PDF]

Honorable Mention: "Wii Travel" - A Wii console title concept allowing participants to visit worldwide locations and experience the local atmosphere, by Amanda Wilson, Olivia Dean, Jonathan Stone, Ian Forte, Kenneth Payne, Jarrell Brown, Zack Gray (Auburn University)

Project Submission: Wii Travel [PDF]
Project Video: Wii Travel research [YouTube]

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Comments from the Judges...

Wii Care
"This project probes the possibilities found in the Wii-elderly interaction. The problem statement points out the pertinent issue of the loss of connectivity within in a otherwise hyper-connected society. I enjoyed the thorough exploration and depth in this solution. Very solid presentation, great sketches." - Collin Farill, Big Bang

Shall Wii Dance
"ShallWiiDance takes an activity that is pretty popular with an older audience, and makes it more danceable and age-appropriate than games like Dance Dance Revolution. Plus you can see more that could be done with motion-capture." - Maureen Carroll, Creature LLC

Wii Travel
"The sense of adventure and stimulation this provides should encourage users, while educating them and helping them feel connected. Especially good for those who are restricted to a bed or have limited opportunity to leave the house." - Wesley Barker, Clarity

The "Charrette de 24 Heures" is closed

IDSA Atlanta's second "Charrette de 24 Heures" Student Design Competition is now complete. As of Midnight (EDT) 25 October, no additional submissions will be accepted (otherwise it wouldn't be a 24 hour challenge).

What next:
Eligible entries have be collected and will be handed over to our panel of judges who are expected to deliberate this week. Winners will be contacted via email with an official announcement posted to the IDSA Atlanta website soon after.

Thanks to everyone for your participation!
The Management

"Wii+Elderly"

Charrette de 24 Heures Design Brief - October 24, 2009

presented by IDSA Atlanta

Welcome to IDSA Atlanta's second "Charrette de 24 Heures" Student Design competition, open exclusively to ID students at Auburn, Georgia Tech, and SCAD. Working as teams or individuals your challenge is to develop and communicate a response to the following brief within the next 24 hours.

The Brief:
Wii + Elderly = ?
The Nintendo Wii established itself as a break through product with it's innovative design and revolutionary, yet familiar interface. These attributes have also gained it unprecedented popularity with the elderly. We ask you to explore the opportunities of entertainment, activity and connectivity found in the connection between the Wii and the aging population.

The Deliverable:
Content submitted for review must represent original work generated within the competition period by teams or individuals. To be eligible, entries must be submitted via email including file attachments before the stroke of Midnight (EDT) Sunday 25 October to: 24hr.challenge@idsa-atlanta.org

• Team entries should be sent from a single email address
• The Subject field of the email should consist of a brief descriptive project title. If multiple emails are sent, all Subject lines for the entry should be identical.
• The Body of each email should include: the name the individual or team members involved in the creation of the submission materials, and the school that they attend.

Electronic media documenting the concept may be submitted as attachments to email submissions in the following formats:

• Images: TIFF, JPEG
• Layouts: Acrobat PDF
• Video: via YouTube or Vimeo (provide complete URL with email submission)

In addition to selected materials, each entry should also submit one (1) 800 x 600 pixel JPEG to serve as a "preview" image highlighting the work.

The Judges:
The following individuals will be evaluating entries based on design execution, strength of concept, communication of the idea, and what they find best highlights the wii's potential:

• Wesley Barker of Clarity
• Maureen Carroll of Creature LLC
• Collin Farill of Big Bang

The Spoils:
Winners will be earn bragging rights and be highlighted on the IDSA Atlanta website.

"Charrette de 24 Heures - Fall 2009"

IDSA Atlanta: Student Design Competition - October 24, 2009
presented by IDSA Atlanta

This Saturday, IDSA Atlanta will host "Charrette de 24 Heures" a student design competition open to ID students at Auburn, Georgia Tech, and SCAD. As the clock strikes Midnight (EDT) on October 24th the "Charrette de 24 Heures" Design Brief will be posted to the IDSA Atlanta Chapter website. Your challenge, will be to address the issue(s) at hand and communicate a design solution within 24 hours. The Brief will present the design problem and provide formating and submission details. Entries must consist of original work generated within the competition period by teams or individuals. Judging will be handled by industry professionals.

Entries will be judged by industry professionals. Winning entries will be featured on the IDSA Atlanta Chapter website, and in an upcoming issue of the IDSA's DesignPerspectives newsletter.

Event details:
Date: Saturday, October 24, 2009
Time: the full 24 hours (Midnight 24 October thru Midnight 25 October)
Location: ID students at Auburn, Georgia Tech and SCAD
Cost: Free

Promotional poster available for download in black & white [1.3Mb PDF] and color [1.2Mb JPEG]

October Studio Tour & Talk

Formation Design Group with
Russell Kroll on "Reframing Industrial Design"
presented by IDSA Atlanta and Formation Design Group.

Set aside an evening for IDSA Atlanta's first Studio Tour & Talk of the Fall season to be hosted by Formation Design Group. Relax, share, and network with fellow chapter members at Formation's studio in Midtown Atlanta as Russell Kroll presents his talk:

Overextended – Reframing Industrial Design
"Job security, international competition & bankrupt countries… The global business context is changing and experts don’t agree on what to expect.

As a future looking profession Industrial Design must consider its path through the economic carnage of collapsing markets and enhance its relevance. 'Overextended' uses humorous examples from the marketplace to highlight contradictions within the Industrial Design profession. The presentation is both an introspective discussion of recent events and a call to arms for designers effected by the turmoil wrought by rapidly changing market conditions.

Overextended will present a strategy for cementing Industrial Design’s position at the center of the innovation process. Examples will highlight this central role as our past, future and as the core of what Industrial Design provides."

Date: Thursday, October 15, 2009
Time: 6:30-8:30pm EST
Location: Formation Design Group
555 Dutch Valley Rd NE - Atlanta, GA. 30324 [directions] [pdf]
Cost: Free (Light refreshments will be available)
Please RSVP: Please let us know if you will be attending rsvp@formationdesign.com

And the winner is...

Results of the "Charrette de 24 Heures"
presented by IDSA Atlanta

IDSA Atlanta would like to thank the people who made this event possible; to the students (28 of whom participated in spite of busy schedules and the holiday weekend) who worked tirelessly, making every minute count, and to our distinguished judges who served with great enthusiasm, many thanks.

So, our judges have reviewed the entries and here are the results:

1st Place: "The Evolving Pizza Box": On How We Share Food - a morphing packaging solution replacing the need for plates and additional leftover storage containers by Josh Tuminella and Shelton Davis (Georgia Institute of Technology)

Project Blog: www.afbroz.tumblr.com

2nd Place: "Sushi Tray" - a retail sushi packaging solution that offers compartments for chopsticks and your favorite sushi sauces by Corey Harris (Auburn University)

Project Submission: Sushi Tray layout [JPEG]

3rd Place: "The Sauce Caddy" - a condiment container solution for the on-the-go diner by Kenneth Payne, Jonathon Stone, Ian Forte, Jason Robertson, and Zach Gray (Auburn University)

Project Submission: Sauce Caddy layout [JPEG]

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Comments from the Judges...

"I was impressed by the number of students who put so much time and thought into this 24 hour challenge over a weekend."

"I think the winning entries managed to elegantly solve real problems that everyone can relate to, and I was encouraged to see many other entires that acknowledged the need to rethink the way the take-out system works overall. Great job!"

Carie Davis, Global Design Manager - The Coca-Cola Company

"The pizza box solution is completely do-able within existing product parameters. It recognizes that the pizza box has usage beyond delivery, and allows the user to easily reconfigure the box for its afterlife of storing leftovers – without stealing all the fridge space!"

"The sushi tray and ketchup caddie also do a good job of recognizing user issues that we all have experienced with existing to-go packaging, and then addressing them with simple solutions."

"Though many of the students tried to address the issues of packaging waste, we are still waiting for that break-through solution that will make food packaging truly sustainable!"

Maureen Carroll, Principle - Creature LLC

"Fitting a large pizza box into a small refrigerator is a dilemma that we can all relate to. This concept potentially solves the problem of space management while creating a new product (pizza plates) with the wasted packaging."

"Many grocery stores in our area now carry fresh sushi. The packaging concept thought through some of the key challenges associated with eating sushi on the go."

"Fast food on the go is here to stay. So how do I dip my French fries or onion rings while driving to the job interview? This concept presented a clever way of keeping the dipping sauce near the source."

Paul Spitale, Marketing Manager for Food & Beverage - MeadWestvaco

Atlanta Screening of "Objectified"

Save the Date - May 13, 2009
A Special Atlanta screening of the film "Objectified"
presented by IDSA Atlanta, AIGA Atlanta, and MODA

Join the IDSA, AIGA and the Musuem of Design Atlanta for a very special screening of the new documentary "Objectified". Making this an even more memorable event will be the opportunity for a post-screening Q&A with director Gary Hustwit and special guests. These events have been selling out quickly across the US, let's see that this one is no different.
Ticket are on sale now!

About the film:
"Objectified" is a new documentary about our relationship to manufactured objects and the people who design them. Directed by Gary Hustwit ("Helvetica"), the film is a look at the creativity at work behind everything from toothbrushes to tech gadgets. It's about industrial designers, the people who re-examine, re-evaluate and re- invent our manufactured environment on a daily basis. It's about personal expression, identity, consumerism, and sustainability. Through vérité footage and in-depth conversations, the film documents the creative processes of some of the world's most influential designers, and looks at how the things they make impact our lives. What can we learn about who we are, and who we want to be, from the objects with which we surround ourselves?

See the trailer and more about the film on the web at objectifiedfilm.com

Event details:
Date: Wednesday, May 13, 2009
Time: 7:00pm ET
Location: Plaza Theater
1049 Ponce De Leon Ave. Atlanta, GA. 30306 [map]
Cost: $15 for AIGA, IDSA, and MODA members, $20 general public.
On sale now at objectifiedfilm.com.

The "Charrette de 24 Heures" is closed

IDSA Atlanta's first "Charrette de 24 Heures" Student Design Competition is now complete. As of Midnight (EDT) 12 April, no additional submissions will be accepted (otherwise it wouldn't be a 24 hour challenge).

What next:
Eligible entries have be collected and will be handed over to our panel of judges who are expected to begin deliberations Tuesday 14 April. Winners will be contacted via email with an official announcement posted to the IDSA Atlanta website soon after.

Thanks to everyone for your participation!
The Management

"To Go"

Charrette de 24 Heures Design Brief - April 11, 2009
presented by IDSA Atlanta

Welcome to IDSA Atlanta's first "Charrette de 24 Heures" Student Design competition, open exclusively to IDSA Student Chapter members at Auburn, Georgia Tech, and SCAD. Working as teams or individuals your challenge is to develop and communicate a response to the following brief within the next 24 hours.

The Brief:
Delivery, take out, left-overs.
Disposable food containers have become a mainstay of American culture. We invite you to identify issues with and propose solutions for problems related to the design and use of these disposable 'to go' food containers. Solutions may address specific foods or deal with more universal issues.

The Deliverable:
Content submitted for review must represent original work generated within the competition period by teams or individuals. To be eligible, entries must be submitted via email including file attachments before the stroke of Midnight (EDT) Sunday 12 April to:
24hr.challenge@idsa-atlanta.org

• Team entries should be sent from a single email address
• The Subject field of the email should consist of a brief descriptive project title. If multiple emails are sent, all Subject lines for the entry should be identical.
• The Body of each email should include: the name the individual or team members involved in the creation of the submission materials, and the school that they attend.

Electronic media documenting the concept may be submitted as attachments to email submissions in the following formats:

• Images: TIFF, JPEG
• Layouts: Acrobat PDF
• Video: via YouTube (provide complete URL with email submission)

In addition to selected materials, each entry should also submit one (1) 800 x 600 pixel JPEG to serve as a "preview" image highlighting the work.

The Judges:
The following individuals will be evaluating entries based on design execution, strength of concept, communication of the idea, and what they think serves up the tastiest solution:

• Maureen Carroll of Creature LLC
• Carie Davis of Coca-Cola and
• Paul Spitale of MeadWestvaco

The Spoils:
In addition to bragging rights, the grand-prize winner will receive two (2) VIP tickets to the Atlanta screening of Objectified on May 13th, and be featured in an upcoming issue of the IDSA's DesignPerspectives newsletter. All winners will be highlighted on the IDSA Atlanta website.

2009 IDSA Student Merit Award - Atlanta Chapter

IDSA Atlanta is pleased to announce the recipients of this years Student Merit Award from schools within our chapter.
For those of you bound for New Orleans and the Southern District Conference, please take time Saturday afternoon to encourage and support our student representatives.

The winners for the class of 2009 are:

  Alex Marshall - Savannah College of Art and Design
All aspects of design interest him, and he loves to explore all types of subject matter and methodologies. He has been inspired by the work of RKS and Astro studios where he sees cutting edge design language in their designs, supported by strong user research in the creation of outstanding solutions. Alex is originally from Tyler, TX.
coroflot: www.coroflot.com/alexmarshall
blog: www.byronalexmarshall.blogspot.com

  Stephen Kennedy - Georgia Institute of Technology
Stephen is the outgoing president of the IDSA Student Chapter at Georgia Tech. During the Merit Award process, reviewers commented that Stephen represented the new breed of designer - one able to produce results in areas outside of traditional industrial design. Stephen grew up in Metro Atlanta.
blog: www.stephenjameskennedy.com

Paul Possien - Auburn University
Paul's studio experience includes multiple industry collaborations. His career interests include furniture and point-of-purchase design, and he hopes to launch his own studio one day. Paul is from Daphne, AL.
coroflot: www.coroflot.com/Paul_Possien

About the student merit awards program:
In an effort to encourage, reward and celebrate excellence in industrial design education, IDSA encourages student chapters to nominate its best and brightest for the Chapter Student Merit Award Competition. Each student chapter holds a competition, juried by professional designers, to select the one Student Merit winner who will represent their school at the District Conference. The winner from each school presents at the District Conference, and a jury of professional designers select the National Student Merit Award winner for the district.

"Charrette de 24 Heures"

IDSA Atlanta: Student Design Competition - April 11, 2009
presented by IDSA Atlanta

This April, IDSA Atlanta will host "Charrette de 24 Heures" a student design competition open to IDSA Student Chapter members at Auburn, Georgia Tech, and SCAD. As the clock strikes Midnight (EDT) on April 11th the "Charrette de 24 Heures" Design Brief will be posted to the IDSA Atlanta Chapter website. Your challenge, should you choose to accept it, will be to address the issue(s) at hand and communicate a design solution within 24 hours. The Brief will present the design problem in detail and provide formating and submission details. Entries must consist of original work generated within the competition period by teams or individuals. Judging will be handled by industry professionals.

In addition to bragging rights, the grand-prize winner will receive two (2) VIP tickets to the Atlanta screening of Objectified on May 13th, and be featured in an upcoming issue of the IDSA's DesignPerspectives newsletter.

Event details:
Date: Saturday, April 11, 2009
Time: the full 24 hours (Midnight 11 April thru Midnight 12 April)
Location: IDSA Student Chapters at Auburn, Georgia Tech and SCAD
Cost: Free

Promotional poster available for download [2.1Mb JPEG]

2009 Southern District Conference Update

Registration is now available
IDSA Southern District Conference Committee

"Through innovation and vision, designers can help bring powerful, transformative and positive change to people's lives. Join us this spring in New Orleans - a city not only known for its charm and beauty, but also for its strength and resiliency - for a stimulating conversation on how the power of design can restore and replenish not just individual lives, but entire communities and societies."

Speaker information as well as online registration for the Southern District Conference are now available on the conference website.
("Early Bird" registration ends 2/28, "Late" registration begins 3/22)

Event details:
Date: April 3-5, 2009
Location: Hilton St. Charles
333 St. Charles Avenue, New Orleans, LA 70130

Conference Registration	Early Bird	Regular	Late
Non-Member	$295	$350	$399
Member	$195	$245	$295
New grad (1-3 years)	$125	$155	$200
Student w/ ID	$99	$115	$165

January Studio Tour & Talk [Updated]

January 23, 2009
Propane Creative, Studio Tour & Talk
presented by IDSA Atlanta and Propane Creative, Inc.

Join us for a casual evening with beverages, foosball, and Rockband at the studios of Propane Creative. Relax, share, and visit with others from the Atlanta Chapter's diverse IDSA community, while gaining practical insight from James Harris, the CEO and Chief Storyteller for Elemental Interactive. A broad array of industrial design and branding examples will be on display, providing a glimpse into the studios process through its' collection of 3D renderings, photos, sketches, drawings, and presentation materials.

Mr. Harris' presentation will address social media marketing head-on. We've all heard about it. We each have our own idea of what it means. James has the experience and knowledge to provide valuable insights on just how social media marketing works and ways that it can be leveraged. The talk will be followed with a Q&A session/discussion.

Date: Friday, January 23, 2009
Time: 6:30-8:30pm ET
Location: Propane Creative
934 Glenwood Ave. SE, Suite 100 - Atlanta, GA. 30316 [directions]
Cost: Free (Light refreshments will be provided)
RSVP: let us know you're coming! (404) 627.4249

For event specific information...
contact Steve Swonitzer - (404) 627.4249

January Studio Tour & Talk

Save the Date - January 23, 2009
Propane Creative, Studio Tour & Talk
presented by IDSA Atlanta and Propane Creative, Inc.

Save the date for a casual evening with beverages, foosball, and Rockband at the studios of Propane Creative. Relax, share, and visit with others from the Atlanta Chapter's diverse IDSA community, while gaining practical insight from the nights guest speaker. Watch for more details in the coming weeks.

Date: Friday, January 23, 2009
Time: 6:30-8:30pm ET
Location: Propane Creative
934 Glenwood Ave. SE, Suite 100 - Atlanta, GA. 30316 [directions]
Cost: Free (Light refreshments will be provided)
RSVP: let us know you're coming! (404) 627.4249

For event specific information...
contact Steve Swonitzer - (404) 627.4249

December Studio Tour

Creature Studio Tour & Talk with
Clive Roux on Sustainable Design
presented by IDSA Atlanta and Creature, LLC.


Come check out Creature’s studio, see what we’re up to, and hear what Clive Roux from Green LLC has to say about life as a Sustainable Design consultant. Sustainability is the new design/business buzzword, but who is really applying the principles? Join us to learn about real-life solutions, the skill set a designer needs to learn, and the day-to-day challenges in designing for environmental responsibility.

Date: Wednesday, December 3, 2008
Time: 6:30-8:30pm ET
Where: Creature LLC
2195 Defoor Hills Road, Suite A - Atlanta, GA. 30318 [map]
Cost: Free (Light refreshments will be provided)

For event specific information contact:

Maureen Carroll - (404) 492.5601

Note: This event was previously scheduled for October 29, please note the new date.

End-User Research at Steelcase, Inc.

"Maximizing the Patient and Practitioner Environment
in the Healthcare Industry: Steelcase, Inc"
Joyce Bromberg, Director of WorkSpace Futures - Research
Co-sponsored by PDMA Georgia and IDSA Atlanta

Join us on November 12, 2008 at the Atlanta headquarters of Newell Rubbermaid, to learn how Steelcase, Inc. utilizes end-user research to help deliver a better healthcare experience, from the radiology lab to the patient room.

As Director of WorkSpace Futures - Research, Joyce is responsible for user-center research for vertical markets and Phase 0 research for product development. Sometimes called “pioneering research,” this activity utilizes her 25 years of industry experience in the areas of observation, synthesis and design.

Leveraging a number of case studies from the healthcare industry, Joyce will illustrate and discuss the tools that the Steelcase WorkSpace Futures and Nuture teams have used to provide meaningful improvements within a highly stressed and emotional environment. Looking beyond traditional physical ergonomics, their team emphasizes cognitive ergonomics - the connection of learning, memory, and physical space.

Ms. Bromberg’s presentation will be divided into two parts, the first will give an in depth overview of Steelcase’s Human Centered Design Research Process. It will focus on how Steelcase uses the insights gained through this method to develop new product and setting solutions and explain how they are beginning to measure the effectiveness of both. The second will allow the attendees to have a hands on observational experience that allows them to develop design principles and product concepts. Attendees will come away from the experience with some new tools to add to their repertoire.

Date: Wednesday, November 12, 2008
Time: 6:00-8:30pm ET
Where: Newell Rubbermaid
3 Glenlake Parkway NE, Atlanta, GA 30328 [map].
Parking will be available in the deck to the left of the office building.

Cost: IDSA members - $10 (due at registration)

Students w/ID - Free! (using "Priority Code" STUDENT08)
[PDMA members should register through PDMA Georgia's site]
Pre-registration REQUIRED, via the web through PDMA Georgia